Google Search Console: What it is and why you should care about it
There is no better free tool than Google Search Console that provides so much actionable information about your website. But use Bing Webmaster Tools, too!
11 Simple SEO Basics
What are the simple steps you can take for search engine optimization (SEO)? What’s good for visitors is good for Google & Bing.
Time to make sure your website is mobile friendly
Google is changing its mobile search algorithm in April 2015. Better make sure your website is ready to handle “mobile” traffic from smartphones and tablets.
GoatCloud SEO Podcast Episode 18: With Dylan Hall of Light the City
We discuss essential tips on how to create and manage an effective online presence. We were interviewed by Dylan Hall of Schenectady’s Light the City initiative.
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GoatCloud SEO Podcast Episode 17: Email Marketing Dos and Don’ts
Learn some basics of email marketing. Don’t spam is an easy and important rule. What about send emails out at a good time?
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GoatCloud SEO Podcast Episode 16: Google Analytics Basics
Learn the whys and hows of monitoring traffic to your website using the industry standard, Google Analytics. Part 1 of 2.
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