There is no better free tool than Google Search Console that provides so much actionable information about your website. But use Bing Webmaster Tools, too!
Google Search Console: What it is and why you should care about it
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Category:
Website Traffic
How to Deal with Bad or Fake Google Analytics Data
Steps to take to filter out bad, spam and fake Google Analytics data, such as bad referrers. Set up filters to create a new audience segment or data view.