On March 2, we delivered a Continuing Legal Education (CLE) program for the Albany County Bar Association. The session was geared toward attorneys interested in knowing how to establish and maintain a successful online presence.
Much of the presentation was on Internet marketing basics and how online marketing techniques can be deployed to grow a legal practice. We also spent time on some ethical considerations related to online activity that are peculiar to the practice of law.
The presentation enabled participants to “do it yourself” when it comes to creating and managing an online presence, or to know what questions to ask a potential vendor.