We recently finished a new online e-commerce store for a truly awesome product. Swift Lacrosse makes custom built and engraved wooden lacrosse sticks. If you live in upstate New York, you’re duty bound to love lacrosse. (It’s a great sport, though Swift owner Cullen Zdunek has taught this web developer much about it.)

We started with a pretty straightforward online store. Responsive? Check. Easy shopping and payments? Check. Attractive layout? Check. Easy to navigate? Check.

We deployed Elegant Themes’ Divi theme (really a design platform now) which is built for WooCommerce, a very popular WordPress e-commerce plugin. We deployed WooCommerce, too. Woo itself has a few plugins that help to facilitate payment, inventory management, product variations, and shipping, to name a few factors you need to consider if you are selling items online.

Cullen is also big on Instagram, so we integrated Instagram posts right on the site with a plugin made for it.

We also host the website and provide managed care for technical issues.

If you’re into lacrosse, visit Swift Lacrosse and buy your own custom-designed, cool wood stick! Made in the USA!


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